Ilex Blog

B2B Organisations Need Better Visual Brands

A visual brand is a foundation for trust. It is critical for B2B organisations that want to win the trust of partners, employees and potential customers. A B2B organisation’s visual brand is often the first communication an organisation delivers and sets expectations with audiences.   Whether you’re at an event or meeting prospects, it is…

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5 Tips for Marketers to Make International Telecoms Week a Success

International Telecoms Week (ITW), the leading wholesale telecommunications event is just around the corner. Like every year, it will be here faster than you think.   The key to having a successful ITW is getting started early and moving quickly to put a plan together. ITW brings together nearly 7,000 telecoms executives from across the…

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Linxa Chooses Ilex Content Strategies to Accelerate its International Growth with Content and Communications

Ilex will provide this Software innovator in Wholesale Telecoms platforms with an outsourced marketing team designed to maximise efficiency and drive long-term growth   LONDON, UK – 6 March 2018 – Ilex Content Strategies, a global content marketing and communications agency, has been selected by Linxa, a Wholesale Telecoms platform provider, to be an outsourced…

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Join us at Capacity Middle East 2018

Meet Ilex at Capacity Middle East in Dubai from the 6th March – 8th March to discuss how we use creative content and a simple model to enable B2B Tech and Telecom clients to tell their story and communicate their innovation.   If you trying to grow your business and efficiently add marketing capabilities you…

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Great Infographic: Optimise your Content with Google Analytics    

At Ilex, we use Google Analytics to track the flow of traffic from our client’s content. We use this data to target content to your partners, boost your audience engagement and maintain customer stickiness.   We saw a great infographic created by Red Website Design, a UK-based web design agency, that explains how to get…

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