Posts Tagged:Telecom

Simplifying Google Ads for B2B Tech and Telecoms

B2B businesses don’t often consider using Google Ads to boost their brand or generate leads. Many think that it’s not as important as traditional advertising or that it won’t reach the tailored audience that data driven online ads can.   Google now processes an average of over 40,000 search queries every second according to Internet…

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Meet Ilex At Capacity Europe

Meet Ilex at Capacity Europe to learn more about marketing in the era of disruption. We are meeting with companies at the event and explain how we enable are clients to communicate their transformation strategies and position their businesses in a changing market.   Book a meeting with our Director Matthew Whalley between the 23rd…

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Specialist Agencies Own the Future of B2B Marketing

Specialist tech and telecoms agencies will own the future of B2B marketing and communications. The days of generic tech and telecoms agencies that serve every kind of company with one blanket set of services are over. While generic tech and telecom agencies might be specialists in things like PR or digital marketing, they don’t have…

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Do Operators Have a Role in OTT Video?

Consumers want video content that they can consume anywhere, on any platform at any time. The question is if telecoms operators have a bigger role to play in OTT video.   If you ask a consumer if they want to buy video services from a phone company, they’ll often say no and even add that…

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5 Tips for Marketers to Make International Telecoms Week a Success

International Telecoms Week (ITW), the leading wholesale telecommunications event is just around the corner. Like every year, it will be here faster than you think.   The key to having a successful ITW is getting started early and moving quickly to put a plan together. ITW brings together nearly 7,000 telecoms executives from across the…

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