Posts Tagged:Twitter

5 Tips to Organically Grow Your Social Media Presence

For tech and telco businesses, organically growing your Social Media presence online can be critical in raising awareness of your brand and building relationships with potential customers.   Starting this process may seem daunting and complex, so we have created the following 5 tips to help you kick-start your organic growth Social Media strategy:  …

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5 Things to Learn from Southern Rail’s Twitter Fail

Southern Rail’s ill thought out Social Media campaign, ‘Let’s Strike Back’, that launched today is yet another example of how consumer brands fail to learn lessons from previous PR disasters. By putting themselves in a position where they have no control over what already disgruntled customers might possibly say, Southern Rail shows itself as both…

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5 Reasons Why You Should Amplify Your Content

Content marketing is a fundamental strategy for tech and telecoms businesses wishing to retain and expand on their current customer bases. However, creating this content alone is not enough, its potential needs to be maximised and capitalised on. The fastest and most effective way of doing this is by amplifying your content via the relevant…

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THE INFLUENCING POWER OF DATA ANALYTICS IN YOUR CONTENT STRATEGY

The value of data is undeniable. As the cloud evolution increases in momentum and data access and storage is streamlined, data-monetisation is now a crucial competitive factor in the marketplace. So, how can we transform this accumulated data into results for our clients?   The answer is simple – data-driven sales and marketing. Ovum forecasts…

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