Posts Tagged:CRM

How KLM Is Servicing Its Social Media with Artificial intelligence

Customer Relationship Management (CRM) is critical to upholding a brand’s reputation; an unhappy customer can be lost to a competitor or can create negative reviews. It is therefore important that if a customer needs to contact your company they have multiple options for doing so. All customers are different and prefer communication via different means.…

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5 Reasons Why You Should Amplify Your Content

Content marketing is a fundamental strategy for tech and telecoms businesses wishing to retain and expand on their current customer bases. However, creating this content alone is not enough, its potential needs to be maximised and capitalised on. The fastest and most effective way of doing this is by amplifying your content via the relevant…

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