Content is an efficient and cost-effective way to communicate with existing and prospective customers. You can tell them about your brand and its products and services – all asserting your legitimacy and controlling the narrative of your business. However, what many don’t realise is that in order to generate real sales leads, prospective customers…
Posts Tagged:Industry
With the rise in the digital economy it is becoming increasingly important for companies to create a digital footprint. Tech and telco companies especially, are expected to have a large presence online due to the largely technical aspect of their industry. Blogging is an easy and cost-efficient way to build multiple touch points with…
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