Posts Tagged:Intelligence

How KLM Is Servicing Its Social Media with Artificial intelligence

Customer Relationship Management (CRM) is critical to upholding a brand’s reputation; an unhappy customer can be lost to a competitor or can create negative reviews. It is therefore important that if a customer needs to contact your company they have multiple options for doing so. All customers are different and prefer communication via different means.…

Read More →

What the IT and Tech Industry Can Learn from Intel’s Marketing Campaign

This week Intel kick-started its new integrated marketing campaign for Intel-powered PCs. It is common knowledge that marketing IT and technology products, especially operating software, is not always the easiest. When selling to consumers, unlike in B2B, marketing the fact that a PCs internal processor has a turbo of up to 3.6 GHz/3.4 GHz will…

Read More →

Back to Top