Scientists have discovered that when we consume large quantities of data our brain creates shortcuts to fine pick the most important information. In most cases it will typically focus on 3-4 key pieces and these are what will unconsciously drive our decision making. This is great for us as consumers because it saves us…
Posts Tagged:Technology
Massoud Hassani grew up on the edge of a windy desert in Afghanistan. He says that as a child his playing field was ridden with land mines and explosives, making it extremely dangerous and unsafe. It was this that inspired him to create the “Mine Kafon”. The “Mine Kafon” technology has been specifically designed…
Customer Relationship Management (CRM) is critical to upholding a brand’s reputation; an unhappy customer can be lost to a competitor or can create negative reviews. It is therefore important that if a customer needs to contact your company they have multiple options for doing so. All customers are different and prefer communication via different means.…
LinkedIn is a Social Media platform specifically designed for professionals to connect and discuss all things business. For those within B2B sectors it holds a world of opportunities, the main one being driving growth and profitability through professional networking. However, it is a common misconception amongst businesses that it is enough for only employees…
Content marketing is a fundamental strategy for tech and telecoms businesses wishing to retain and expand on their current customer bases. However, creating this content alone is not enough, its potential needs to be maximised and capitalised on. The fastest and most effective way of doing this is by amplifying your content via the relevant…
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