International Telecoms Week (ITW), the leading wholesale telecommunications event is just around the corner. Like every year, it will be here faster than you think. The key to having a successful ITW is getting started early and moving quickly to put a plan together. ITW brings together nearly 7,000 telecoms executives from across the…
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Meet Ilex at Capacity Middle East in Dubai from the 6th March – 8th March to discuss how we use creative content and a simple model to enable B2B Tech and Telecom clients to tell their story and communicate their innovation. If you trying to grow your business and efficiently add marketing capabilities you…
The Middle East is one of the fastest changing ICT markets in the world. Tech and telecoms companies locally and regionally are transforming their operations and increasingly need to make marketing and communications part of that journey. I started going to the Middle East about a decade ago and have always enjoyed the local…
In 2017, Ilex had its best year yet. Our client list is growing around the world with B2B technology companies and industry organisations in Turkey, France, the US, and the UK joining us. We were extremely proud to see many of our clients partnering with each other and joining forces. Many like-minded businesses are…
Scientists have discovered that when we consume large quantities of data our brain creates shortcuts to fine pick the most important information. In most cases it will typically focus on 3-4 key pieces and these are what will unconsciously drive our decision making. This is great for us as consumers because it saves us…
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