Posts Tagged:Strategy

Technology Content: The Power of Social Media

Technology content has to be simple, especially when communicating on social media platforms. But what is the true power of social media for technology brands?   Using Social Media Marketing (SMM) to engage with current and potential customers is becoming a unique competitive advantage. According to a 2015 report from Social Media Examiner, 69% of…

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5 Tips for Making Your Tech Content More Accessible

Technology detail can be complex but marketing content for technology brands has to be simple.   Too often we see brands that want to sell simplicity and communicate with content that is dense and challenging to consume. If you’re going to communicate that your technology, product or user experience is simple then you need to…

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